You say: “You need more online reviews.”
They think: “But how do I get them?”
You say: “Ask for the order every time.”
They think: “I’m not sure of words that would sound authentic.”
You say: “You need to coach your staff.”
They think: “But exactly how…?”
Telling people what to do is not always effective.
For real results, focus on the “how.”
When a dreadful project that nobody will touch comes across your desk, snatch it right up.
Dig in deep, untangle the knots and understand every nuance.
Become the person that does this time and time again.
And in no time you’ll be indispensable.
“You must be a secretary,” My doctor said as he flipped through my indexed and cross-referenced binder of medical tests.
“No, I just wanted you focused on my issue, instead of having to sift through a disarray of papers and lab work.”
Being strategic often means diving into the details and nuances of a project.
God is in the details.
And the details are in the weeds.
Another HT to Seth Godin for getting me to ponder “caring” and “trying” in general.
Isn’t it nice when technical support stays on the phone with you longer than they have to? Just to be sure you’ve 100% “got it.”
My husband and I work together, and often when I’m unsure or apprehensive about something I’m working on, he will silently take a seat next to me, often with his arm on my back.
It’s just so comforting to have someone there.
They say Finland is the world’s “happiest place.”
But what I love about owning a business, is that inside our 4 walls I’m able to create my own Finland.
And best of all, you don’t have to own a business to try this yourself:
You can practice this idea first, right in your own family.
I walked into the AT&T store today where I hadn’t been for about a year. Luke, a young salesperson said, “Hi Paige.”
Last week I left some items at the end of my driveway in case anyone wanted them. I noticed they were gone and felt happy that they had found a new home. Two days later I got a thank you note in my mailbox.
I needed tech help with something annoying. For weeks, my phone would not sync with the mail app on my laptop. Each time I had 15 minutes to spare I would try to fix the issue, but always came up short. I tried one more time on Friday and Dan diagnosed my issue in minutes by asking a few incisive questions.
None of these deeds required any extra education, privilege or giftedness.
But I instantly considered these individuals exceedingly educated, accomplished and intelligent.
Every year my husband and I put together a business plan by culling through past receipts and marketing stats.
And while our plan is based on experience, it’s just a guess – a stake in the ground to help guide us to where we want to go.
Our first year, our plan turned out to be nearly 50% accurate.
After more than 25 years, our precision is still not perfect, but it does give me chills when something we outline in January comes to fruition in June.
People don’t plan because they fear they’ll be wrong. They don’t know exactly where to start, and so they don’t.
But what if you realized that we’re all just guessing?
Would that put you at ease enough to get you started?
It’s amazing how many red flags come back to bite us.
It’s true that our gut is almost always correct, but this intuitive power is useless if we choose to ignore, defend and put our head in the sand.
The key is acting on our hunches before they cause damage.
Surely easier said than done.
I have worked with my husband Lou for over two decades.
When there’s a business issue, there’s no posturing, masquerading or blaming.
When something is scary, we don’t have to pretend to be brave.
And when one of us is going down a path that is just plain wrong, the other doesn’t have to coach, cajole, set up a special meeting or converse in PC terms. We just speak our mind openly to stop the mistake in its tracks.
The truth sure saves a lot of time and energy.